Charlottesville Entrepreneurs Launch Moonlighting Mobile Marketplace App

Monday, 8 December 2014 15:51 by Info@YesVirginia.org
A team of Charlottesville entrepreneurs recently launched Moonlighting, a mobile company with an app that helps job seekers and people needing work done to connect...

A team of Charlottesville entrepreneurs recently launched Moonlighting, a mobile company with an app that helps job seekers and people needing work done to connect.

The three co-founders began brainstorming in August 2013 to find a way to parlay their expertise in payment platform development and mobile technology. According to CEO Jeff Tennery, “We wanted to do something significant that would really resonate with people. The employment market made the most sense.”

According to the company, Moonlighting is the only marketplace that lets users engage as both a payer and earner in a mobile environment. With two simple categories —“make money now” and “get stuff done” — users can easily identify their needs and skills.

The app is similar in functionality to Facebook and Twitter. In addition, users can easily post Moonlighting requests to their social media accounts.

Like most entrepreneurs, the company founders kept their day jobs while moonlighting on nights and weekends to hammer out the business plan and technology. After raising an angel seed round of funding in April and testing an alpha version of the technology in August, the company officially launched its app on October 15.

In just over a month, Moonlighting has already reached thousands of users nationwide, with projections for dramatic growth.

“Charlottesville is a rich, diverse area with a solid investment community. There’s a strong constituency of experienced business people looking to finance start-up and angel companies and offer their expertise,” said Tennery.

Proximity to UVA also allowed the company to tap into a talented labor pool. “We worked with undergrads from the business school on the marketing, Darden grads helped us with the business plan, and law school students helped write our terms and conditions,” noted Tennery.  “The region is rich in both business and culture, so there’s a great labor force of UVA grads who want to remain in the area.”

Highlighting the growing peer-to-peer economy and its financial impact, Moonlighting has published its first comprehensive report on how the nation is “moonlighting” through multiple financial opportunities. The monthly M.O.O.N. Report (Mobile Optimized On-Demand Network) tells the story of the American moonlighter and reveals the economic trends taking place in the new 1099 society. To download the app and report, visit the company’s website http://moonlightingapp.com/.

The fast growth of a technology-driven company like Moonlighting is another example of how Virginia provides the right resources and environment for entrepreneurs to start and grow their businesses. To learn more, click here.

The Moonlighting team at the company’s October launch party.

Richmond, Hampton Roads and Charlottesville are Top Happiest Metro Areas in the U.S.

Friday, 25 July 2014 15:53 by Info@YesVirginia.org
Richmond/Petersburg was ranked No. 1 and Hampton Roads (Norfolk/Virginia Beach/Newport News) was ranked No. 2 on the National Bureau of Economic Research list of Top 10 Happiest Metropolitan Areas with a Population Greater Than One Million. Charlottesville was ranked No. 1 as the U.S. Metropolitan Area with the Highest Reported Happiness...

Richmond/Petersburg was ranked No. 1 and Hampton Roads (Norfolk/Virginia Beach/Newport News) was ranked No. 2 on the National Bureau of Economic Research list of Top 10 Happiest Metropolitan Areas with a Population Greater Than One Million. Charlottesville was ranked No. 1 as the U.S. Metropolitan Area with the Highest Reported Happiness.

Economists at Harvard University and the University of British Columbia published a working paper called “Unhappy Cities” through the National Bureau of Economic Research. NBER is the nation’s leading nonprofit economic research organization, with more than 1,300 economics and business professors teaching across North America.

The authors of the study, Edward Glaeser, Joshua Gottlieb and Oren Ziv, used the Behavioral Risk Factor Surveillance System, a self-reported study on happiness conducted by the CDC, as their primary data source. Because the BRFSS data reports the county where a respondent lives, the authors were able to link responses with location.

They then performed a series of regression analyses to control for individual factors, such as education, income and race, to come up with an adjusted life satisfaction estimate for each MSA.

The authors discovered there is indeed a correlation between happiness and location. They also found that self-reported unhappiness is highest in declining cities, areas linked with lower levels of population and income growth.

It comes as no surprise that multiple regions in Virginia received top marks in this study. With more than 400 years of rich history, the Commonwealth offers employers and citizens an affordable cost of living, access to parks and natural resources ranging from the mountains to the ocean, and recreational opportunities from historical sites to modern sports, entertainment and cultural venues. To learn why reports like this give Virginia a top ranking on quality of life, click here.

A map of the U.S. which shows each metropolitan and rural areas' adjusted life satisfaction. Photo courtesy of the University of British Columbia.

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