The Shenandoah Valley Partnership is partnering with WHSV-TV3 news to launch an educational campaign called “inDEMAND Local Career Opportunities.”
The purpose of inDemand is to increase awareness about high-paying career opportunities in high-growth industries where there is a substantial demand for a qualified workforce. With the cost of higher education a concern for many families, this campaign will highlight rewarding jobs that require some additional training, but not a full four-year degree.
Through linkage with Dream It, Do It — Virginia, the campaign will help both students and current employees match their career aspirations with programs and certifications offered through the Virginia Community College System, Career and Technical Education Centers, and four-year colleges and universities.
WHSV-TV3 is currently filming a series of three minute videos featuring 26 different careers that will be posted on their site at http://www.whsv.com/indemand. Governor McAuliffe kicked off the campaign earlier this month and his interview is included on the site.
The first video focused on high demand in the welding industry. Training to become a welder takes about six months and companies in the Shenandoah Valley are projected to hire 180 welders over the next 10 years.
Upcoming videos will discuss local demand for employees in the software development, mechatronics, accounting and trucking industries, to name just a few.
The Shenandoah Valley’s inDemand campaign highlights the premier workforce training programs that exist across the Commonwealth. To learn how Virginia is keeping its workforce up-to-date on the latest technology through its 15 public universities, 45 private institutions and 23 community colleges, click here.